Vietrade co-organises Lifestyle 2019
Dec 21, 2024
Vietcraft Functional Department
There are nine functional departments under VIETCRAFT
Consulting And Training Department
We provide innovative and pragmatic consulting and training on the following fields:
- Value chain analysis
- Market and design trends
- International compliances
- Product design and development
- E-commerce & Social Media
- Creative packaging
- Sustainable production
- New sustainable materials
- Company and sector branding
- Income generation through craft development
- Craft village tourism
- Marketing and market access
Media And Information Department
- Develop and manage customer database
- Develop promotional and documentary films
- Provide photography and visual services
- Product design and development
- Provide market information
- Develop and manage websites
- Develop and manage social media channels
- Develop and manage library
- Develop craft-related publications
- Publish Lifestyle Vietnam magazine
- Publish in-sight magazine
- Develop and manage Vietcraft and partner’s identities
- Manage Vietcraft Excellence, the National brand of handicraft sector in Vietnam
Trade Promotion & Events Department
- Conduct market prospecting missions
- Organize trade fairs outside of Vietnam
- Organize Vietnam International Home Décor and Gift Fair (Lifestyle Vietnam)
- Organize Vietnam International Specialties Fair
- Organize local craft and food fairs
- Set up distribution network for gift products in Vietnam and in the region
- Organize buying and business-matching missions
- Provide sourcing services for the buyers
- Organize international handicraft light festivals
- Organize design weeks and design competitions
- Organize other creative festivals and events
International Cooperation Department
- Develop and implement international cooperation programs
- Build cooperation networks with international Trade Promotion Organizations
- Build cooperation networks with Professional Associations all over the world
- Build and develop international cooperation programs on product design
- Establish business relationship with the donors
- Develop regional cooperation programs
- Develop the network of craft and design showrooms in different countries
- Open the network of representatives in different countries
- Development of the sale agents for Vietcraft events
Design and Product Development Department
- Study on the design trends in the targeted markets
- Develop the network of the creative and design centers in Vietnam
- Provide graphic design services (web, corporate identity, publications...)
- Provide product design and prototyping services
- Provide public and event designs
- Provide packaging design services
- Provide styling and merchandizing services
One Village One Product Department
- Research the potential of OVOP in Vietnam and the region
- Provide training on di erent aspects of OVOP
- Develop of the premium OVOP products
- Build the model of OVOP
- Establish the network of OVOP promotion in Vietnam
- Establish the network of global OVOP
Sustainable Craft Villages Tourism Department
- Identify the potential of craft village tourism
- Provide training and build capacity for local partners
- Enhance local community involvement in the tourism
- Develop tourism-related products and services in the villages
- Provide tour and travel services
- Manage negative impacts in tourism
Membership Department
- Develop new membership system
- Monitor member rights and obligations.
- Organize events to meet and admit new members
- Organize social events in support of members and charitable activities
Administration Department
- Manage VIETCRAFT o ce in accordance with Regulations
- Advise and recommend policies to ensure bene ts for VIETCRAFT staffs
- Manage Green Office Program of the Association
- Manage office work in line with international standards.
